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Lazada kicks off biggest online sale of 2015

Lazada kicks off biggest online sale of 2015
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Lazada Philippines (, a one-stop online shopping destination, announced a month-long sale from November 11 to December 12, 2015.

According to Lazada, you can expect product costs to be cut by up to 95 percent across 13 product categories, including electronics, fashion, kids and toys, and home, among others. The company also claims that up to 200,000 special deals will be launched during the sales period, the highest number of deals by far for Lazada.

Speed Lazada 11.11 Online Revolution (3)
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Speed Lazada 11.11 Online Revolution (2)
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November 11, or 11/11, the first day of the big sale, coincides with China’s “Single’s Day,” a day to celebrate singlehood where e-commerce retailers from China turned the holiday into the world’s largest online shopping event, racking over $9 billion last year.

Lazada eyes top-notch sales in its own version of 11/11. Since Lazada introduced the 11.11 Online Revolution Sale in the Philippines last 2013, it has continuously set online sales records locally. This year, Lazada expects to break the new record, anticipating over 2 million website and mobile app visits, 500 orders per minute, and a P3 milion per minute sales at peak.

To hasten services on 11/11, partner merchants and Lazada will be manned by over 5,000 people to ship and deliver packages.

According to Lazada Philippines CEO, Inanc Balci, online shopping is a good alternative to traditional shopping in malls as it helps buyers to escape the hassles of Christmas rush.

“We have been working very hard together with our merchants and suppliers to bring these amazing deals to our customers. We believe that online shopping will provide a lot of convenience to shoppers especially during the holiday season. By shopping online, they can avoid heavy traffic, longlines, and crowded areas,” said Balci.

But even before 11/11, Lazada already announced that it is giving away early treats to online shoppers. Every 11:11 a.m. daily starting November 3 until November 11, 2015, expect P11 deals to be posted on Lazada’s social media platforms including Facebook (, Twitter (@LazadaPH), and Instagram (@lazadaph).

Notable brands participating in the huge sale include ASUS, Lenovo, Alcatel, Cherry Mobile, Bosch, Belo, Huggies, Mamy Poko, Timex, and Giordano watches.

Words and photos Antonio Jose Galauran

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