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Luxury awaits 7 series owners with BMW Privileges Programme

Luxury awaits 7 series owners with BMW Privileges Programme
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Be it a relaxing weekend getaway or a well-pampered staycation, BMW 7 series customers can now take luxury to greater heights with the BMW 7 Series Privileges Programme.

A distinctive lifestyle program exclusive for BMW 7 customers, the Privileges Programme offers a  premium selection of services that complement the driving luxury of the brand’s flagship vehicle.

BMW 7 series owners can choose to enjoy a private weekend staycation at Shangri-La at the Fort, or savor a gastronomic feast from a professional chef from Chateau 1771 at any venue of their choiceOwners can also choose to indulge in a luxurious massage at Chi The Spa, or go for a stretch by golfing in the Ayala Land Premier’s exclusive properties, the Anvaya Cove Golf and Sports Club or the Ayala Greenfield Estates Golf Course.

Whoever said these privileges are confined to the city? Program members can unwind in Huma Island Resort & Spa with a two-night stay at a tropical paradise villa, or travel to any place via the Philippine Airlines Mabuhay Miles credits.

All exclusive privileges come with a BMW 7 Series Concierge Service that extends personal assistance to BMW 7 Series owners.

“Contemporary luxury is not just about the vehicle, it also reflects the refined lifestyle and esteemed standards that BMW 7 Series owners exude,” Asian Carmakers Corporation President Maricar Parco said.

Asian Carmakers Corporation President Maricar Parco
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Asian Carmakers Corporation President Maricar Parco

“The BMW 7 Series Privileges Programme is the first of its kind in the automotive industry in the Philippines that once again puts BMW at the helm of innovation in premium customer service. This underscores our dedication to not simply adapt to trends and understand our customer’s preferences but exceed their expectations of sheer driving pleasure in every possible way,” Parco added.


Words Antonio Jose Galauran

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